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We facilitate events and discussions with the industry thought leaders – and we invite you to join us the conversation.

Past speakers include founders and executives of major companies such as Sausage Software founder Steve Outrim, Hitwise Founder Adrian Giles, Founder of Atlassian Mike Cannon-Brooks, Chief Inventor of REA Group Nigel Dalton, GM of Big Data Analytics at Telstra Mark Moloney, Executive Director of Research for Melbourne Health Professor Ingrid Winship, Chief Executive of The Clean Energy Council Kane Thornton, CEO of ITS Australia Susan Harris, and more.



Upcoming Events

    • 13 Nov 2019
    • 17:30 - 19:30
    • Melbourne CBD, TBA
    • 62
    Register


    What value do you put on giving your attention to this invite?

    And;

    What value are we willing to pay for your attention?

    The modern advertising and attention model has not changed since it was introduced in the 1920s, however, the platforms and delivery methods have radically altered. And with it transformed our lives.

    The attention economy has the potential to fundamentally change the way we interact with organisations and brands. Technology, like facial recognition, now exists to effectively measure attention and emotion. But will it change the world for the better?

    Join our panel for this discussion as we explore how we can design the online world to value our attention and a utopian future of advertising we’d like to see.

    Event partner - Startupbootcamp

    PANELISTS

    Abdur-Raheem Bulbuliya - Program Director, Startupbootcamp

    Abs is the Program Director at Startupbootcamp for the Smart Energy Accelerator - a 3 month program designed to help ambitious founders scale their business. 21 startups from 14 different countries have graduated the accelerator program creating 49 jobs and raising over $80m in funding.

    Prior to Startupbootcamp, Abs worked in the energy sector for Engie both in the UK and in Australia as a Commercial Analyst and then as a Renewables Manager.

    Kimberley Winter - Founder & CEO, Evolte 

    Kimberley is the Founder and CEO of Evolte with a mission to accelerate sustainable transport adoption. Adding extra revenue layers through technology, advertising and data monetisation provides support to sustainable transport players in the emerging market.

    In 2010 Kimberley built and scaled a business that developed websites and sold advertising space across different niche markets and has seen first hand the transition to this two way economy where enlightened consumers are starting to realise their value and demand a reward for their attention.

    Kimberley believes in the ability of a business to not only generate returns, but also create value for its customers, employees, community, and the environment.

    She has a Bachelor of Business (Advertising).

    Tim Beveridge - GM, Strategic Consulting Services, SBDS Group

    Tim has spent 20 years working at the intersection of marketing and technology with the core aim of driving better customer experiences and stronger business results. He has recently joined Silverbullet as GM of Strategic Consulting. Silverbullet, is a global data consultancy that strives to help marketers turn data into fuel for growth.

    Prior to Silverbullet, Tim was Chief Strategy, Data, and Insights Officer for Zenith Media Australia (part of Publicis Groupe), where he was responsible for evolving Zenith's strategic offering to be more modern and evidence-based, leveraging a variety of data analytics methods and platforms. In that role, Tim sat on the Zenith Global Strategic Leadership team, the Global Zenith Product Team, the Global Publicis Data Team, and led the local Consumer Insight team. Whilst in this role he was the core instigator behind the development of Zenith's continuous brand-tracking product (CX Traker), Zenith's marketing analytics and insight engine (DataHub), and the integration of data science firmly into the centre of Zenith's strategic offering.

    Prior to Zenith, Tim was Strategic Director (APAC) for Oracle Marketing Cloud/Responsys. Throughout his career Tim has worked with many of the largest marketing organisations across Australia and APAC, including telco (Telstra, Vodafone), banking (ANZ, NAB, CBA), auto (Honda, Mercedes, Mazda), retail (ALDI, Westfield, Wesfarmers Group), airlines (Jetstar/Qantas, Virgin), publishing and classifieds (Sensis, Realestate.com.au).

    Tim has a Bachelor of Science (Hon.) in Psychology from Monash University, and an MBA from Melbourne Business School.

    Bridget Cleary - Managing Partner, Melbourne, The Works

    Previously CEO of Big Red - Australia’s largest independent advertising agency - Bridget has joined The Works to launch their Melbourne office, which opened July 1 2019.

    Bridget is passionate about how to build strong, memorable brand platforms that drive consumer response and loyalty (and the science that helps make it successful), the power of technology to automate and free time for better thinking and provide real time insight to improve everything a brand does, and the power of a strong and happy company culture to deliver industry beating results.

    That focus helped transition Big Red from a traditional advertising agency to a marketing leading advertising and technology company, but more importantly it helped deliver outstanding results for clients. This included:

    • BHP adding $5.1B in brand value through its Think Big Campaign – the first in 30 years
    • Helping Optus drive down CPA by up to 20%
    • Helping Medibank increase conversion by 73%
    • Helping Bupa become #1 in the category, with the 4th largest media spend

    Bridget is excited to build The Works in Melbourne and is happy to report it is off to a strong start.

    The Works until now has been based in Sydney, and has been voted ‘Best Brand, Design and CX Agency’ for the past 3 years.

    Moderation by Alice Sidhu - Chair, The Churchill Club

    Ticket price includes drinks, light refreshments and a copy of the event report.

    NOTE: Ticket prices will change from Early Bird to General from 12am Monday 11th November.

See our past events

20 Jun 2019 Proteins of the Future
14 Feb 2019 Solving the Last Mile in Transport
7 Feb 2019 The Journey to Digital Transformation in Fashion
14 Nov 2018 Navigating the Ethics of Emerging Technologies
11 Oct 2018 Connected Vehicles and Smart Roads
11 Oct 2018 Connected Vehicles and Smart Roads
24 Aug 2018 Implementing an AI Solution - What you need to know
19 Jul 2018 Applying AdTech To Achieve Customer Centricity
14 Jun 2018 The Digital World: Robots in the Office
10 May 2018 The Best of Both Worlds: How Mixed Reality Applications can help Industry
19 Apr 2018 Utilising Voice Technologies: Why Type When You Can Talk?
15 Mar 2018 Beyond Bitcoin: Blockchain For Business
15 Feb 2018 Energy Programs and technologies for Victorian Businesses
13 Dec 2017 Failure Is the Way Forward
15 Nov 2017 The Business Case for loT
20 Jul 2017 Should I get my Genome Sequenced?
22 Jun 2017 The Great Australian Battery Race
24 May 2017 The Discipline of Creativity
5 Apr 2017 The Role of AgTech in Food Security
16 Mar 2017 Scaling vs Growing
16 Feb 2017 Intelligent Transport Systems - The opportunity for Victoria
8 Dec 2016 Customer Experience Workshop with Lego® Serious Play®
13 Oct 2016 Doing Purpose Driven Business
8 Sep 2016 FinTech for Business
4 Aug 2016 Raising Capital Without Giving Up Equity
14 Jul 2016 The Devil's in the Data
12 May 2016 Great Questions
14 Apr 2016 How to get PR for your Tech Business
17 Mar 2016 The Role of HR in Innovation
3 Mar 2016 The Art of Negotiation

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The Cluster
Level 17, 31 Queen Street
Melbourne, Victoria

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